Professionalism And Mystery Shopping

Priscilla: “I understand that shoppers are becoming more "professional," if you will. Why is this so?”

Coach Melanie: “I've always urged the readers of my books and those that I coach to treat mystery shopping as not just a "fun" way to get a freebie on the next trip to the mall. Mystery shopping is actually one form of marketing research; it's important work. The mystery shopper who acts like a professional, is treated like one. That shopper will also be the one who ultimately gets the regular, better-paying work in the field that eludes so many wannabes. By the way, that's not to say it isn't an enjoyable way to supplement your income.

The "professional" aspect has been the focus of some of the organizations devoted to mystery shopping like the National Center For Professional Mystery Shoppers (NCPMS). I know that group's heart is in the right place in attempting to try and create some standards and certification for mystery shoppers. Mystery shoppers should understand that while such a course can't hurt them, it is not a requirement. I've never been "certified". Nor do I intend to be. And I've done just fine.”

The above Q & A was from a recent interview by reporter Priscilla Nordyke Roden for my second mystery shopping piece in “The San Bernadino Sun”. The published article called “Ah Sweet Mystery Of Shopping” which appeared on 9/2 had many quotes with yours truly and can be found in the articles section of my web site at http://www.mysteryshoppercoach.com/Articles.html.

Look for Part Three in the next post:

Have a great day and happy shopping!

“Taking the mystery out of professional mystery shopping”—Melanie Jordan
http://www.mysteryshoppercoach.com


Copyright 2004-5 Melanie R. Jordan E-Publishing